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Facebook Invests Heavily in Mobile Advertising with the Buy Button

As one of the fastest growing platforms of mobile advertising, Facebook’s projected to have a profit increase of 137% this year, with mobile advertising contributing significantly to that. 63.4% of Facebooks advertising revenue is expected to come from mobile, a significant increase from 45.1% last year. It’s clear that, due to Facebook’s advertising reach and targeted campaigns, mobile advertising will be monumental in Facebook’s strategic future.

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