MRS Digital Blog

Author: Ben Bendall

Ben Bendall

Senior SEO Specialist

More about the author

Ben is our Senior SEO Specialist, with over 20 years experience working within SEO, across a range of competitive sectors including life insurance and healthcare. He is a seasoned content writer, known for his passion for crafting impactful content that fully informs the user and his results‑driven approach to digital marketing.

The only content performance metrics you’ll need: How to measure content performance

There is no doubt that content marketing is evolving and therefore how we measure performance needs to adapt accordingly. This article reviews essential performance metrics you need to monitor, including long-standing measures as well as new ones shaped by AI-driven search. What is content performance? Content performance simply measures how well digital content, like blog […]

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