Social Marketing

Facebook Facebook Adds Scheduling Feature for STORIES! This month, Facebook finally announced a new feature for it’s business suite users, much to the joy of paid social advertisers! You can now schedule stories for both Facebook & Instagram. The new option will allow users to create stories within the Facebook Business Suite app, then schedule them to […]

What Happened on Social Media in February 2021?   It’s been another eventful month for the world of social media, with LinkedIn announcing a range of new initiatives to support health organizations in maximizing their vaccine distribution efforts, Facebook banning news in Australia and Twitter launching a live test of voice recordings in DMs, have a read on to find out what the social channels have been up […]

What Happened on Social Media in November 2020?  As we approach another month closer to the end of the year, we look back on the journey so far. With a COVID-19 vaccine forecasted, the major tech platforms have agreed to partner on a new program, in conjunction with fact-checking organizations, in order to formulate a new, improved approach to combatting the spread of misinformation and conspiracies about the vaccine.   As […]

In the dramatic year that has been 2020, our digital platforms have evolved in ways that they have never had to before. As this year comes to an end, we begin to wonder what the top social media trends will be for 2021? With consumers more aware than ever about global issues, audiences are becoming increasingly socially conscious and valuing how brands tackle these […]

What happened on social media in August 2020?  This month, Twitter and Facebook have begun rolling out updates and changes to their platforms ahead of the upcoming US presidential election.  Alongside this, Chinese owned video-sharing app TikTok is also caught up in a legal storm against Trump, thanks to his attempt to ban the app in […]

What happened on social media in July 2020?  This month has been another busy one for the social platforms, particularly for Twitter. With its enormous security breach going down in history, the platform has been in the limelight heavily this month, and not for positive reasons. Read on for a closer look into social media updates for July 2020.  Facebook Updates July 2020  Facebook Rolls Out Face […]

What happened on social media in May 2020?  We’re into our third month of the Coronavirus pandemic, and more than ever, we’re seeing the main social channels adapt to the new way of life that we, as individuals, have had to as well. With channels launching messenger chatrooms and adapting the way we use them in line with current circumstances, we investigate how social media has changed this month.   Facebook Updates May 2020   With […]

Why is social media so important during Covid-19? Right now, the only way we are contacting our friends and family that live outside our household is through the forms of social media and our phones. So, it goes without saying that the Covid-19 outbreak is making us use the social media platforms we’re already addicted […]

What happened on social media in March 2020?  It’s been an incredibly strange time for the world, but that doesn’t stop social media from constantly evolving. This month, WhatsApp finally launched dark mode after a long time in the making, Instagram made a series of changes to keep their community safe during the COVID-19 outbreak, […]