Project: SEO, Social and Web Design

Freshen up With a Responsive Website

The Brief

We gave CCL Wetrooms the customers they wanted. With a website redesign and targeted SEO campaign, we increased their organic traffic by 185%. As a leading wet room specialist, CCL Wetrooms look beyond domestic wet room fitting to big construction projects and commercial wet room installation. Our keyword targeted content and SEO strategy have lead to an increase in online enquiries by over 60%.

Hero

+63%

increase in online enquiries month on month

+185%

increase in organic traffic year on year

+123%

increase in site traffic year on year

What We Did

Web Design

We continue to maintain and update their onsite blog while running big content, infographic based campaigns. We also utilise social channels to carry out targeted social outreach to CCL Wetrooms’s core audience. In addition we carry out industry targeted blog and news placement via outreach and PR.

Digital Marketing

We launched a targeted yet comprehensive SEO campaign to reach their target markets. Alongside this we expanded their on-site content and built relevant and targeted off-site links to draw relevant traffic back to the CCL Wetrooms website.

Marketing

We continue to maintain and update their onsite blog while running big content, infographic based campaigns. We also utilise social channels to carry out targeted social outreach to CCL Wetrooms’s core audience. In addition we carry out industry targeted blog and news placement via outreach and PR.

ccl case study preview

The Result

A flood of relevant traffic

CCL Wetrooms have seen an increase in site traffic by 123%. This has led to a month-on-month increase in enquiries by 63%. Our keyword targeted campaign is putting CCL on the first page with the right keywords, putting them in front of architects and commercial builders at the right time in the buying cycle.

Our targeted social outreach and shareable content generated authoritative links and further helped put CCL Wetrooms in front of its audience. Plus, as the site’s content has expanded so have its keywords. As a result, organic traffic has increased by 185%, giving CCL Wetrooms many more chances to convert leads into sales.

“Thanks to the development and optimisation of our new website by MRS, we’ve seen an over 100% increase in visitor numbers and the right customers are now finding us. The team at MRS are a pleasure to work with and are always at the end of a phone to help with challenges we’re facing or simply for friendly advice.”

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