Project: Web Design and Development

Website to Manage IT Company’s Growth Strategy

The Challenge

ramsac are a leading, managed IT service provider based in Godalming, Surrey, UK. They are a long-standing client of MRS. As part of their strategic growth plans, they needed a new website that would deliver better results from the ongoing, integrated search marketing efforts.

Historically, both ramsac and MRS teams were able to make “reactive” improvements to the site, however it became evident that the old site needed more time and budget to manage efficiently, therefore a rebuild was needed.

Website to manage IT company’s growth strategy

The Solution

To establish what was needed to improve the customer experience and conversion rates, the MRS marketing and design teams conducted a number of data gathering exercises, including user testing and CRO. Following the ramsac user journeys, site maps, architecture blueprints, and comprehensive wireframes were created using industry-leading UX (user experience) methods.

Ramsac’s clearly defined and established visual language guided the user interface design, which combined in-house photography to highlight their people and personalities. The pages and content have a strong, easy-to-digest and grasp structure thanks to their unique colour palette and hierarchical, modern typography. Because mobile traffic accounts for 80% of all MRS traffic, the site’s speed and performance were a top focus.

Ramsac Downloadable Resource Importance AV remote meeting equipment
ramsac Testimonial

Watch ramsac’s Commercial Director
Dan May’s take on working with MRS Digital

Softcover Magazine Or Brochure Mock Up Isolated On Soft Gray

Ramsac mockup medium 01
ramsac Action Plan What to do in the event of a cybersecurity breach

MRS CaseStudy Ramsac images
Ramsac UK Map

Ramsac paper

The Result

The new site was highly regarded by ramsac’s customers, and Google’s Core Web Vitals, SiteSpeed measurements showed a significant boost in technical performance.

The site, managed by the MRS and ramsac marketing teams, allows for rapid strategic content and campaign development. ramsac has had immediate increases in enquiries and continues to see new, qualified enquiries.

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What Can We Achieve for You?

Get in touch and let’s talk about your website growth plans.

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