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2016 Round Up

17 Years and counting. See what we got up to this year. (Click to view in a new window)

 


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What’s Good, What’s Great and What’s New

  • Google SGE is Here

    It’s Official: Google’s SGE is Here 

    The Search Generative Experience has begun rolling out in the US search results. Read on to learn about Google’s announcement and what it means for you.

    Read more: It’s Official: Google’s SGE is Here 
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    Understanding the Purchase Journey and Checkout Journey reports in GA4

    If you run an ecommerce website, you’ll want your customer’s experience within your site to be the best that it can be. A well-designed and well-optimized ecommerce site is a free-flowing system, one that encourages customers along a buyer’s journey and appears frictionless to them. It directly contributes to increasing purchases and amassing revenue, whilst…

    Read more: Understanding the Purchase Journey and Checkout Journey reports in GA4
  • 2016 Round Up

    Where’s the “Conversions” report gone in GA4?

    As we know, Google likes to keep everyone in the digital industries on their toes. They certainly know how to launch (and delay) new features and platforms, switch things up to solve common problems, and try to keep things fresh. Are they always liked? No. Do they always make sense? Sometimes. We’ll let you make…

    Read more: Where’s the “Conversions” report gone in GA4?