Business Tips

Not Everybody Bakes for a Living! Let’s get straight to the point. You work in a niche B2B industry. You’re looking to increase your engagement and the number of backlinks to your website’s content. You’re frustrated, it seems easy for those in the B2C arena – you see examples churning out a few glossy, mouth-watering […]

Lots of people in the web industry are talking about the need for SSLs for HTTP web pages with forms on them. This extra layer of security started out as a “belt and braces” option for websites wishing to display an added element of trust to their customers. But now, Google is leading the charge […]

Google have been rolling out some further features to Google My Business listings recently, meaning there’s more information available to display than ever. So, if you haven’t already, make sure you’re making use of some of these awesome features! Google Posts You may have heard about the recent launch of Google Posts, these posts sit […]

5 years ago, asking computers a question directly was the stuff of sci-fi. Today, there are 33 million voice-first devices in global circulation[1]. Voice search has the potential to have a huge affect on mobile and local search moving forward. Are you ready? In this blog we will provide practical insights on how voice search […]

Social media is an extremely powerful tool. The number of active social media users now stands at 2.789 billion. That’s an enormous pool of potential engagement that you can pull from for your brand. But how do you tap into that? How do you find your target audience and keep them interested in your brand? […]

Every day, 500 new sites are being created using WordPress. That’s a huge number of sites that need to be kept secure and free from bugs. Because WordPress is an open source community, developers are in charge of keeping it in tip-top condition and ensuring that it complies with the latest industry standards. It’s these developers […]

Updated 23-03-17 Have you noticed anything different about Google search results? Emojis have suddenly returned to desktop search result snippets. After a long absence, they’re back! This is good because almost everyone online – 92% of users – use emojis, and brands are using them too. According to a study, emoji-based marketing campaigns have increased […]

Have you been good this year? Christmas is the time for mince pies, too much turkey and reflecting on the year as you tipple a little ‘Christmas spirit’. Are you worthy of being on the Nice List this year? If you’re unsure, fear not! We’ve created a list of digital marketing do’s and don’ts that […]

Your marketing is only as good as your data and the insight that you can get from it. Businesses of all scales create data, which when utilised effectively can be used to improve their company’s performance. What should you be doing in order to make better use of your data? Setting Up Your Web Analytics […]