MRS Digital Blog

Business Tips

We live and breathe all things digital marketing here at MRS. From the latest Google updates to must-know tips and tricks, find out all the juicy MRS and industry gossip right here.


  • How to Prepare for Black Friday 2019 [Checklist]

    In 2019, Black Friday will be on the 29th November. Is your ecommerce site ready? It’s never too early to prepare for the biggest online shopping weekend of the year. It is estimated that £1.49bn was spent online on Black Friday 2018 – an increase of +7.3% from 2017. Can you afford not to be prepared? […]

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  • The Ultimate Content Grouping Masterclass

    Google Analytics has a lovely feature that allows you to group content for easy analysis. The imaginatively titled Content Grouping function allows you to report on aggregated metrics for particular types of content. This gives you deeper insight into your traffic and content performance. This content grouping masterclass will run you through the basics of […]

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  • Brighton SEO April 2018 Roundup – Slides Included

    The first Brighton SEO of 2018 is here! April’s event will bring delegates together to listen to the industry’s digital experts, with topics including content marketing, paid search, ecommerce, email marketing, analytics, ranking factors and much more. Here’s our roundup of the event as it happens, slides included. Check Out Our Previous Brighton SEO Roundups:Brighton […]

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  • What’s It Like To Be A Content Writer?

    That’s a tricky question to answer. Because content writers aren’t all the same, you know? You’ve got your domestic in-house writer, who’s working on one brand all day long. There’s the wild and lesser-spotted freelance content writer, who spends as much time pitching for work as writing it. Then there’s the agency content writer, who […]

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  • How to Pick the Perfect Keywords for Your Content

    The perfect keywords don’t just signpost your content to search. They can be the very reason content is written in the first place. Here’s why: There’s no point in writing content if no one can find it. If you’re relying on search to get your content or your business found, you need to use keywords […]

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  • Swimming with the Big Fish: Social Media Management for Small Businesses

    Social media can be an extremely beneficial channel for your small business. It provides effortless communication between your business and audience as well as additional platforms to promote your services and products online. However, before you dive right in, there are some key considerations worth noting to help your social media presence flourish. 1) Consider […]

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  • Around the World in 30 Search Engines

    With the all-consuming monolith that is Google continuing to absorb more and more of the global search market, we thought it would be fun to step out of the Google-verse and explore some of the lesser known search engines from around the world. It’s Google’s world… we just live in it Est. 4 September 1998, […]

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  • 7 Digital Marketing Predictions for 2018

    Happy New Year from the team here at MRS! We’re looking ahead to what the future holds for digital marketing. 2018 promises to be a big year in all aspects of digital marketing. Compliance changes like GDPR are promising to transform our inboxes, while Facebook continues to amalgamate as many services as possible into its […]

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  • Things We Learned From Black Friday 2017

    Black Friday 2017 data is coming in and it’s already a win for ecommerce retailers! Both Black Friday and Thanksgiving online spending levels set new all-time records. £1.4 billion was spent in 24hrs, marking an increase of 11.7% spent compared to 2016. This is according to data from online retailers trade body IMRG. Amazon also […]

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