MRS Digital Blog

Digital Marketing

We live and breathe all things digital marketing here at MRS. From the latest Google updates to must-know tips and tricks, find out all the juicy MRS and industry gossip right here.


  • The 5 Best Insurance Marketing Campaign Examples

    To suggest the insurance industry is a big deal is something of an understatement. According to the Association of British Insurers, the UK insurance sector handles £1.8 trillion of investments. That’s around 25% of the country’s total net worth. To remain relevant, competitive, and profitable in this fast-paced world, insurance companies must stay ahead of […]

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  • It’s Official: Google’s SGE is Here 

    The Search Generative Experience has begun rolling out in the US search results. Read on to learn about Google’s announcement and what it means for you.

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  • What iOS 17 means for marketers

    iOS 17 brought an interesting change for marketers with the removal of certain tracking strings on URLs, including GCLID and anything personally identifiable. Discover what this means for you.

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  • Navigating the Google Consent Mode V2 Deadline: A Guide for Advertisers

    The digital marketing frontier is constantly evolving, with hundreds of minor rippling updates flowing through the landscape every week, having little effect on both the consumer and advertiser. However, every now and then a wave appears, and they are getting more and more frequent as of late, with GDPR, iOS Privacy updates, GA4 Migration, 3rd […]

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  • It’s Time to ‘Be-Real’ – The Rise of Brand Authenticity in Digital Marketing

    With photo editing available at the touch of a button, staged ‘candids’ and the ability to build an image however you choose online, the 21st century is a difficult time to be authentic. And whilst this statement is certainly no revelation, it looks like things might be changing. Authenticity is increasingly on the agenda of […]

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  • A Guide to Title Tags & Their Importance for SEO in 2024

    Title tags are still an important SEO factor in 2023. Discover why and what you can do to optimise your title tags with our handy guide…

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  • Google Search Updates – February ‘22 Changes

    Are you wondering what happened in search in February 2022? In our latest roundup, we cover the recent news and headlines in SEO & PPC that impact your website.

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  • Are Website Pop-Ups Bad for SEO in 2023?

    Are pop-ups bad for your site’s SEO? Our blog post measures the impact of intrusive interstitials, pop-ups and banners, looking at how they affect your SEO.

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  • Bing Ranking Factors: What Can We Learn?

    With SEO, it’s likely you know the basics. You understand the importance of relevant optimised content, a great page experience, and authoritative backlinks acquired naturally. However, when it comes to ranking your website in Bing specifically, do you know the key differences compared to Google? Well, fortunately for you, Bing has published its ‘Bing Webmaster Guidelines’ […]

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