MRS Digital Blog

Digital Marketing

We live and breathe all things digital marketing here at MRS. From the latest Google updates to must-know tips and tricks, find out all the juicy MRS and industry gossip right here.


  • Open source development during the Covid-19 pandemic, with examples

    The Covid-19 outbreak has seen many changes to our daily lives right around the world. As we adapt to the new normality of social distancing and remote working, communities across the globe are pulling together and staying strong during these tough times.   Here in the UK, we demonstrate this every Thursday as we #clapforcarers – a prime example of communities […]

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  • Social Media Tips For Businesses During Covid-19

    Why is social media so important during Covid-19? Right now, the only way we are contacting our friends and family that live outside our household is through the forms of social media and our phones. So, it goes without saying that the Covid-19 outbreak is making us use the social media platforms we’re already addicted […]

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  • 3 Tracking & Analytics Tips for Periods of Change – A Covid-19 Crisis Article

    We’re now almost three weeks into the UK’s Coronavirus lockdown. It’s probably safe to say that we’re far from fully adapted to our current circumstances, either as businesses or as individuals. And, of course, more change is coming. Part of staying agile as a business, and responding to further developments throughout the crisis, involves maintaining […]

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  • Marketing During Coronavirus: Maximise Your PPC Strategy (TIPS)

    Many businesses are now facing unprecedented challenges from every angle, including marketing which is one area that business owners tend to cut first. But is that really the right choice? Regardless the industry you are in, there are two scenarios on how you can approach PPC at the moment:  Pause everything, save the investment for […]

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  • Social Media Updates March 2020

    What happened on social media in March 2020?  It’s been an incredibly strange time for the world, but that doesn’t stop social media from constantly evolving. This month, WhatsApp finally launched dark mode after a long time in the making, Instagram made a series of changes to keep their community safe during the COVID-19 outbreak, […]

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  • Marketing During Coronavirus: Adapting To The New Normal

    In this blog we help highlight some of the key factors that marketers and business owners should be considering right now. We don’t have all the answers, but we can provide you with some guidance on how to approach your marketing in the coming days and weeks. Above All Else: Follow Government Advice As of […]

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  • Marketing Outreach Strategies: Make the Most of Outreach & Digital PR

    While you may have long had an outreach marketing plan in place for your company, and you’re obtaining solid links from reputable websites and publications, have you thought about what to do to make the most of these opportunities afterwards? The potential for your authoritative content to reach even further is a consideration that often […]

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  • 36 Social Stats for Your 2020 Strategy

    As we delve into 2020, marketing strategists from all over will need to consider the current trends and upcoming projections when deciding how to invest time and money. To help aid marketers who are tackling this task, we’ve put together a comprehensive list of all the statistics you need to know in order to understand […]

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  • Are Close Variant Keywords Wasting Your Budget?

    A Brief History of Ads & Exact Match Keywords Many years ago, ‘exact match’ keyword targetting was exactly that – exact match targetting. A user’s query had to match your specified keyword exactly as you had written it. As time went on, Google and Microsoft Advertising (Bing) introduced ‘close variants’. On Google specifically, their inception […]

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