MRS Digital Blog


We live and breathe all things digital marketing here at MRS. From the latest Google updates to must-know tips and tricks, find out all the juicy MRS and industry gossip right here.

  • Search Updates – October ’23 Changes

    October is the time for tricks and treats – and this can certainly be said for the world of search this month! From unexpected core algorithm updates to awfully frightening ad-free social media, the month of October was an eventful month for those in digital marketing. Read on to learn more (if you dare) … […]

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  • How to Optimise Performance Max Campaigns Like a PRO

    Performance Max (PMax) is the machine-learning-powered campaign type from Google Ads. Utilising the incredible scope of power Google has, Performance Max can help you reach your ideal customer at the perfect time. Here at MRS Digital, our team of PPC experts have been optimising with PMax since it was launched in November 2021. Alongside our […]

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  • Search Updates – September ’23 Changes

    Autumn has arrived, and with it, a whole host of search changes! From increased control over how AI accesses your content to further developments in the Search Generative Experience, September proves to be yet another exciting month of updates. Oh, and we can’t go on without a special mention to Google’s 25th birthday! Yes, Google […]

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  • How to Grant Access to Google Ads + Microsoft Ads

    Google Ads and Microsoft Ads are all key parts of paid advertising, specifically paid search and paid social media advertising. If you’re about to embark on a paid advertising journey, then you’ll want to share access to your PPC (Pay Per Click) ad accounts with a new partner or agency, like us! Here’s how you […]

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  • How to Grant Access to Google Search Console (WITH VIDEO)

    Google Search Console is where you can find Google search-related information for your websites, from queries driving clicks to how many of your webpages are indexed in Google. For SEO professionals, having access to a client’s Google Search Console is important to gain maximum insight. If you’ve had Search Console set up by somebody else, […]

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  • Top 7 Benefits of Google Search Console

    Whether you’re brand new to the world of SEO or a seasoned professional, there’s no doubt that Google Search Console offers a whole host of benefits you need to be making the most of. From monitoring your visibility in the search results to understanding how Google is really reading your site, Google Search Console is […]

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  • A Guide to Google Reviews: Do They Help SEO?

    Do Google Reviews help SEO efforts? Read on to discover Google Reviews’ impact on your organic visibility, local rankings and finally, how to manage them.

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  • Search Updates – June ’23 Changes

    Perspectives, INP, and a bad move from Twitter? June was a hectic month in search. Read our round-up for an overview into what happened.

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  • Search Updates – May ’23 Changes

    April showers bring May flowers, and May did certainly bring some flowering search changes. Generative search experience rose to the forefront of every search marketer’s mind, there’s a new Core Web Vitals metric that’s as fresh as a daisy, and the topic authority system came into full bloom.  Read on to find out what all these changes mean! Generative Search – […]

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