MRS Digital Blog

Google

We live and breathe all things digital marketing here at MRS. From the latest Google updates to must-know tips and tricks, find out all the juicy MRS and industry gossip right here.


  • Google Search Updates – May ‘22 Changes 

    What a month it’s been. Not only has there been 2022’s first core algorithm update, we had Google’s Marketing Live Event announcements, new Google Ads audience targeting features and Google giving some bad SEO advice – yes really! Take a look at what’s been going on for the month of May 2022 in the SEO […]

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  • The End of Universal Analytics: When Will UA be Deprecated?

    With Google’s official announcement confirming when Universal Analytics will be replaced with GA4 for good, this blog will answer your burning questions.

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  • Google Search Updates – November ’21 Changes

    What’s been happening in search in November 2021? We provide a breakdown of the latest news and happenings in the PPC and SEO world. Discover more.

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  • A 2023 Guide to Voice Search & Its Importance

    Want to capture and scale more voice search traffic? Make sure you’re optimising your content right. Find out why it’s important to write for voice search here.

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  • How to use RegEx in Google Search Console

    Have you ever been using Google Search Console and found it a pain when you have to perform multiple filters on URLs or queries to analyse performance the way you want? This is where Google Search Console’s new regular expression feature comes into play. Added in April 2021, Search Console’s regex filtering enables you to […]

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  • Titlepocalypse – Google is Re-writing Title Tags in SERPs

    In August 2021, it was spotted by many that Google was changing title tags entirely. We’ve seen Google make small changes to title tags before, but this time it’s different. After much speculation, Google announced that they have indeed updated the way that the search engine generates titles – and it’s quite the change! People began to report […]

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  • How to Get Featured Snippets in Google in 2023

    Position 0 is the new position 1. With voice search still gaining momentum, featured snippets are more valuable than ever. Discover how to get featured.

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  • Google SERP Changes 2020 – A Brief History & Cautionary Tale

    It’s no secret Google likes to change up its search engine results pages – in fact it’s common to see experiments being tested frequently. Whether it’s to adapt to the changing ways users are searching or to increase click through on their ads, one thing’s for sure – when it comes to SEO, we need to evolve to keep up.  Most significantly […]

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  • Search Engines: Where Are They Now?

    For many generations, culture before the Internet was kitschy and beige. This moment was relished for its television jingles, Tetris, disembodied radio babble, and those Nokia ringtones we inherited. The laundry list goes on like a familiar song to forgotten lyrics: there’s the cheer of a Sega Mega Drive powering on; the mechanical suction of a VCR gulping up a taped copy of Terminator 2; a pocketful of Gameboy that help us escape during the holidays.   Yet, from the universe of sounds that connect […]

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