MRS Digital Blog
We live and breathe all things digital marketing here at MRS. From the latest Google updates to must-know tips and tricks, find out all the juicy MRS and industry gossip right here.
On 22nd July 2024, the Vice President of Google’s Privacy Sandbox, Anthony Chavez, announced that Google was not going to proceed with the depreciation of third-party cookies in Google Chrome. This came as a shock to most in the digital space, as Google has been working tirelessly towards this goal since first announcing the intention […]
Facebook is making it easier and easier for brands to sell products. Thanks to the Shop tab, you can customise your page with your products and services, alert people to sales and much more. Once your products are on your page, you can tag them in your posts to help drive sales. This guide will […]
Google is testing a new label for adverts once again, swapping the green “Ad” icon for a white one with green text. So far we’ve only spotted on desktop, this sneaky change helps ads look even more like organic search results. See the difference? Last summer, Google changed the ad label to its current green […]
Updated 23-03-17 Have you noticed anything different about Google search results? Emojis have suddenly returned to desktop search result snippets. After a long absence, they’re back! This is good because almost everyone online – 92% of users – use emojis, and brands are using them too. According to a study, emoji-based marketing campaigns have increased […]
If you read any AdWords blogs, you have probably heard about something called IF functions. They have pay per click experts everywhere spinning with excitement in their swivel chairs. The problem is that, unless you are one of those experts, IF functions look a bit like a foreign language. So what are these mysterious IF […]
With the UK now using their mobiles to surf the web more than any other device, mobile web design is more important today than ever. 60% of consumers feel more positive about a company that has a website with original, custom content. It’s hard to understate the importance of your customers’ first port of call, […]
Google has introduced new IF functions to AdWords that enable customised text to appear based on specific parameters. This new feature allows PPC marketers to better personalise adverts to their audience and streamline their PPC campaigns. IF functions allow you to insert a specific message in your text ad when a condition is met, and […]
Have you been good this year? Christmas is the time for mince pies, too much turkey and reflecting on the year as you tipple a little ‘Christmas spirit’. Are you worthy of being on the Nice List this year? If you’re unsure, fear not! We’ve created a list of digital marketing do’s and don’ts that […]
17 Years and counting. See what we got up to this year. (Click to view in a new window)
Your marketing is only as good as your data and the insight that you can get from it. Businesses of all scales create data, which when utilised effectively can be used to improve their company’s performance. What should you be doing in order to make better use of your data? Setting Up Your Web Analytics […]