MRS Digital Blog
What’s Good, What’s Great and What’s New
We live and breathe all things digital marketing here at MRS. From the latest Google updates to must-know tips and tricks, find out all the juicy MRS and industry gossip right here.
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AI SEO audit: What it is and how to prepare your site for AI search
6 min
Artificial intelligence (AI) is now a core part of the everyday search experience – not just in browser-based search engines but in standalone generative AI tools such as ChatGPT, Perplexity and Claude, and increasingly integrated into almost every digital product we use. This monumental shift means that brands can no longer rely on traditional search rankings alone, they must optimise for AI visibility too. This is where an AI SEO audit comes in. An AI SEO audit shows you how your website is understood, […]
AI
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Warning: Google Will Penalise Non-Mobile Friendly Websites this April
3 min
As of April 21, Google will begin the roll-out of an algorithm update that will penalise websites that are not mobile-friendly. Are you ready for it? The update will affect all searches conducted on mobile devices; smartphones, tablets and other internet enabled handheld or wearable technology. If your website is not responsive to different screen […]
Digital News SEO -
The Top 5 Updates To Social Media in 2015 (So Far)
3 min
2015 has been a bumper year already for updates to some of the biggest players in the social media game. This means that, although we’re only a few months into the New Year, we felt it would be a good idea to make you aware of the best of the bunch of new social media […]
Business Tips Facebook Social Marketing -
Connect with your Audience – Drop the Technical Jargon
1 min
When marketing your business, we believe that placing your customer first is a must. But when communicating your marketing message do you prioritise your clients or do you alienate them? (more…)
Business Tips Businesses -
Penguin 3.0: Are You Affected?
1 min
Once again the internet is alive with chatter about yet another Google algorithm update. Almost exactly a month after Google updated their Panda algorithm with instalment 4.1 Penguin 3.0 has been unleashed! (more…)
Digital Marketing Digital News SEO -
Panda 4.1… A Cause for Concern
2 min
After 4 months of silence, Google have finally announced an update for Google Panda. The algorithm that evaluates a website’s content. Updates to any of Google’s major search algorithms (Panda, Penguin and Hummingbird) often leads to many businesses and search engine optimisation agencies worrying. There’s a reason for this. This update, named Panda 4.1 by […]
SEO -
Sales V3 and SEO
1 min
The third and final instalment in our sales V3 trilogy looks at the role search engine optimisation (SEO) has to play in the new sales process. Our previous articles looked at sales V3 as a whole and also the importance that a thorough and perfectly planned social media strategy plays. Below you will learn what SEO […]
Digital Marketing SEO -
Sales V3 and Social Media
1 min
Following on from our initial Sales V3 and What It Means For Digital Marketing piece we wanted to take a deeper look into the role social media plays in the new sales process. If you read our previous post you will already know that having a strong online presence will lead to more sales (and […]
Digital Marketing Social Marketing -
The Value of a Link in Search Engine Marketing today
1 min
The history of backlinks Backlinks are offsite links that direct traffic to your website – and are a key metric for website ranking. But how can a search engine optimisation agency successfully execute link building with Google self-regulating the link building game? (more…)
SEO