MRS Digital Blog

SEO

We live and breathe all things digital marketing here at MRS. From the latest Google updates to must-know tips and tricks, find out all the juicy MRS and industry gossip right here.


  • Citations vs Backlinks: What’s the difference?

    Citations and backlinks can both benefit your SEO in similar ways but it’s important to be able to differentiate them. Citations are slightly harder to comprehend than backlinks, as you can receive citations in different forms. Check our guide below on how to differentiate the two, and build them into your SEO strategy.    What’s The Difference Between a Citation and […]

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  • Are Title Tags Still Important for SEO in 2019?

    Title tags are still an important SEO factor in 2019. They are a key element of helping Google understand what your page is about, so it can serve your page to the right person. The weight and relevancy of your content will work to build your page’s ranking. But having keyword targeted title tags will help push […]

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  • OMG, GTM! Why is my Form Submission Tag not Firing?

    Sometimes, Google Tag Manager just. won’t. work. It doesn’t matter how closely you’ve followed instructions, how much training you’ve had, or how many previous Google Tag Manager accounts you’ve set up. It’s infuriating. It’s stressful. But when you solve the problem, it’s so satisfying (and definitely worthy of a fist bump in the office). Across […]

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  • Schema Markup for Dummies: An MRS Guide 2020

    Schema markup is one of the most under-utilised SEO techniques out there. This is surprising, because it is one of the most valuable and powerful tools available to search engine marketers in 2020. So, why are people missing out? Well, check out this introduction to schema markup on Schema.org: Schema.org vocabulary can be used with […]

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  • How to Prepare for Black Friday 2019 [Checklist]

    In 2019, Black Friday will be on the 29th November. Is your ecommerce site ready? It’s never too early to prepare for the biggest online shopping weekend of the year. It is estimated that £1.49bn was spent online on Black Friday 2018 – an increase of +7.3% from 2017. Can you afford not to be prepared? […]

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  • Brighton SEO April 2018 Roundup – Slides Included

    The first Brighton SEO of 2018 is here! April’s event will bring delegates together to listen to the industry’s digital experts, with topics including content marketing, paid search, ecommerce, email marketing, analytics, ranking factors and much more. Here’s our roundup of the event as it happens, slides included. Check Out Our Previous Brighton SEO Roundups:Brighton […]

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  • How to Pick the Perfect Keywords for Your Content

    The perfect keywords don’t just signpost your content to search. They can be the very reason content is written in the first place. Here’s why: There’s no point in writing content if no one can find it. If you’re relying on search to get your content or your business found, you need to use keywords […]

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  • What it’s like to work in SEO

    Working in SEO… Everything always changes. All the time. Constantly. Working in SEO, you have to be prepared to deal with change – and a lot of it. This can be both beneficial and detrimental depending on how you look at it. The positives are that one, you are never bored – and two, your […]

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  • Around the World in 30 Search Engines

    With the all-consuming monolith that is Google continuing to absorb more and more of the global search market, we thought it would be fun to step out of the Google-verse and explore some of the lesser known search engines from around the world. It’s Google’s world… we just live in it Est. 4 September 1998, […]

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