MRS Digital Blog
SEO
We live and breathe all things digital marketing here at MRS. From the latest Google updates to must-know tips and tricks, find out all the juicy MRS and industry gossip right here.
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How to Prepare for the Google Page Experience Update in 2021 [+ Checklist]
What is the Google Page Experience update & when is it happening? On the 28th May 2020, Google announced they will be releasing a new ranking algorithm coined the Google Page Experience update. And, from our perspective, it’s one you definitely want to pay attention to. Google later announced that the Google Page Experience update will be put into place in May 2021. Shape up […]
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Citations vs Backlinks: What’s the difference?
Citations and backlinks can both benefit your SEO in similar ways but it’s important to be able to differentiate them. Citations are slightly harder to comprehend than backlinks, as you can receive citations in different forms. Check our guide below on how to differentiate the two, and build them into your SEO strategy. What’s The Difference Between a Citation and […]
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Are Title Tags Still Important for SEO in 2019?
Title tags are still an important SEO factor in 2019. They are a key element of helping Google understand what your page is about, so it can serve your page to the right person. The weight and relevancy of your content will work to build your page’s ranking. But having keyword targeted title tags will help push […]
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OMG, GTM! Why is my Form Submission Tag not Firing?
Sometimes, Google Tag Manager just. won’t. work. It doesn’t matter how closely you’ve followed instructions, how much training you’ve had, or how many previous Google Tag Manager accounts you’ve set up. It’s infuriating. It’s stressful. But when you solve the problem, it’s so satisfying (and definitely worthy of a fist bump in the office). Across […]
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Schema Markup for Dummies: An MRS Guide 2020
Schema markup is one of the most under-utilised SEO techniques out there. This is surprising, because it is one of the most valuable and powerful tools available to search engine marketers in 2020. So, why are people missing out? Well, check out this introduction to schema markup on Schema.org: Schema.org vocabulary can be used with […]
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Brighton SEO April 2018 Roundup – Slides Included
The first Brighton SEO of 2018 is here! April’s event will bring delegates together to listen to the industry’s digital experts, with topics including content marketing, paid search, ecommerce, email marketing, analytics, ranking factors and much more. Here’s our roundup of the event as it happens, slides included. Check Out Our Previous Brighton SEO Roundups:Brighton […]
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How to Pick the Perfect Keywords for Your Content
The perfect keywords don’t just signpost your content to search. They can be the very reason content is written in the first place. Here’s why: There’s no point in writing content if no one can find it. If you’re relying on search to get your content or your business found, you need to use keywords […]
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What it’s like to work in SEO
Working in SEO… Everything always changes. All the time. Constantly. Working in SEO, you have to be prepared to deal with change – and a lot of it. This can be both beneficial and detrimental depending on how you look at it. The positives are that one, you are never bored – and two, your […]
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Should I Use the New Google Search Console Beta?
UPDATE 16/02/18: The Google Search Console Beta has now been expanded to include its new AMP Status Report. Read more here. Webmasters and SEOs rejoice! It’s been a long time coming, but Google has finally almost updated Google Search Console (the artist formerly known as Google Webmaster Tools). As of the 7th February 2018, Google’s […]