MRS Digital Blog
We live and breathe all things digital marketing here at MRS. From the latest Google updates to must-know tips and tricks, find out all the juicy MRS and industry gossip right here.

6 min
Artificial intelligence (AI) is now a core part of the everyday search experience – not just in browser-based search engines but in standalone generative AI tools such as ChatGPT, Perplexity and Claude, and increasingly integrated into almost every digital product we use. This monumental shift means that brands can no longer rely on traditional search rankings alone, they must optimise for AI visibility too. This is where an AI SEO audit comes in. An AI SEO audit shows you how your website is understood, […]
Filter by Categories

4 min
Here is a comprehensive list of the most important social media stats for 2018. We’ve collated the most recent data to bring you the most up-to-date picture of the social media landscape. As we move into 2018, use these stats to inform your social media strategies for the year ahead. Big Social Stories in 2017 […]

2 min
Black Friday 2017 data is coming in and it’s already a win for ecommerce retailers! Both Black Friday and Thanksgiving online spending levels set new all-time records. £1.4 billion was spent in 24hrs, marking an increase of 11.7% spent compared to 2016. This is according to data from online retailers trade body IMRG. Amazon also […]

2 min
Can you really afford not to do Black Friday? This Black Friday weekend, we’ll be spending more over a longer period than ever before. If you run an ecommerce site, you need to up your game to do well during the 2017 Black Friday season. The clocks have gone back, Halloween is out of the […]

4 min
To prepare for Black Friday 2017, here are some of the lessons we learned for our ecommerce clients from last year. Black Friday is now the biggest shopping period of the year. This November, we’re predicted to spend £7 billion over Black Friday. That’s the kind of action no ecommerce business can afford to miss. Forget your […]

3 min
Not Everybody Bakes for a Living! Let’s get straight to the point. You work in a niche B2B industry. You’re looking to increase your engagement and the number of backlinks to your website’s content. You’re frustrated, it seems easy for those in the B2C arena – you see examples churning out a few glossy, mouth-watering […]

3 min
Google has just been fined a record €2.9bn ($2.7bn; £2.1bn) by the European Commission after it ruled Google had abused its power by promoting its own shopping comparison widget at the top of search results. Update 18/09/2017 Google has offered to display rival shopping comparison sites via an auction in order to comply with an […]

3 min
The new General Data Protection Regulation (GDPR) is the most impactful change to EU privacy law to hit in the last twenty years. Its broad compliance requirements will demand a lot from businesses across all markets. If you handle your customers’ personal data, GDPR affects you. No matter where personal data is sent, processed or […]

2 min
Lots of people in the web industry are talking about the need for SSLs for HTTP web pages with forms on them. This extra layer of security started out as a “belt and braces” option for websites wishing to display an added element of trust to their customers. But now, Google is leading the charge […]

2 min
Google have been rolling out some further features to Google My Business listings recently, meaning there’s more information available to display than ever. So, if you haven’t already, make sure you’re making use of some of these awesome features! Google Posts You may have heard about the recent launch of Google Posts, these posts sit […]