MRS Digital Blog

Digital Marketing

We live and breathe all things digital marketing here at MRS. From the latest Google updates to must-know tips and tricks, find out all the juicy MRS and industry gossip right here.


  • What Google Knows… The General Election

    Do you know how deep the Google rabbit hole goes? The things Google knows about our purchasing behaviour, personal habits and searches is truly epic in scale, but most of the time it’s hard to see just how much impact this has. Enter Google Trends. For the uninitiated, Google Trends is a web facility based […]

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  • Emojis in Search Results & Marketing

    Updated 23-03-17 Have you noticed anything different about Google search results? Emojis have suddenly returned to desktop search result snippets. After a long absence, they’re back! This is good because almost everyone online – 92% of users – use emojis, and brands are using them too. According to a study, emoji-based marketing campaigns have increased […]

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  • How To Use IF Functions And Their Benefits

    If you read any AdWords blogs, you have probably heard about something called IF functions. They have pay per click experts everywhere spinning with excitement in their swivel chairs. The problem is that, unless you are one of those experts, IF functions look a bit like a foreign language. So what are these mysterious IF […]

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  • Christmas Marketing Naughty And Nice List

    Have you been good this year? Christmas is the time for mince pies, too much turkey and reflecting on the year as you tipple a little ‘Christmas spirit’. Are you worthy of being on the Nice List this year? If you’re unsure, fear not! We’ve created a list of digital marketing do’s and don’ts that […]

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  • Google AMP is Disrupting Mobile SEO

    Everyone with a smartphone knows the feeling. You click on a news story or other piece of content and it takes forever to load. After around 5 seconds most people have simply given up and clicked back. This is what Google Accelerated Mobile Pages, or AMP, is working to help solve.

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  • Brighton SEO April 2016 Roundup – With Slides

    Brighton SEO 2016 saw around 2000 delegates flocking to the coast to build their knowledge in all aspects of search engine marketing. If you weren’t lucky enough to attend this year, we’ve rounded up the key talks and messages below… Future Proof 1) Nicola Stott – How Generation Z is Driving Change in Search UX […]

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  • Google Compare Closes Down

    The financial comparison service Google Compare is shutting down after lower than expected user numbers. Search giant Google launched the service in the US and the UK in hopes of providing a profitable vertical lead generation program for services including credit cards, auto insurance, mortgages and travel insurance. However, things haven’t gone quite as Google […]

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  • 2016 Digital Marketing Predictions

    The New Year is here and SEO is changing just as fast as ever. To help you keep up MRS Web Solutions have come up with some SEO predictions for 2016. These are designed to help you keep up with the changing digital marketing landscape and avoid those nasty Google penalties.

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  • Our BPMA Google Webmaster Guidelines Help Sheet

    The world of SEO can be a confusing and daunting place, especially for the uninitiated. Wherever you look there’s advice from self styled ‘experts’ that can quite often be conflicting. However, there’s one information source that you can trust above all else when it comes to optimising your website for search. That source is Google. […]

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