MRS Digital Blog
We live and breathe all things digital marketing here at MRS. From the latest Google updates to must-know tips and tricks, find out all the juicy MRS and industry gossip right here.

5 min
In the world of SEO, an entity describes a distinct and identifiable “thing” that search engines understand as a real concept and not just a word. Entities can be people, brands, places, products, or concepts, each with specific attributes and relationships. For example: Search engines like Google and large language models (LLMs) like ChatGPT recognise […]
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5 min
UPDATE 16/02/18: The Google Search Console Beta has now been expanded to include its new AMP Status Report. Read more here. Webmasters and SEOs rejoice! It’s been a long time coming, but Google has finally almost updated Google Search Console (the artist formerly known as Google Webmaster Tools). As of the 7th February 2018, Google’s […]

4 min
Since AMP is so heavily favoured by Google’s search engine, it’s popping up everywhere. Today, almost all of the major news outlets have adopted the AMP platform because it loads pages with lightning speed. And other sites are jumping on the bandwagon. But AMP isn’t without its drawbacks. Often, you see speed come at the […]

1 min
What a busy year we’ve had! We’ve bought more cacti, hired more staff and climbed Mount Snowdon! And that’s just the tip of the iceberg. 2017 was a great year for us here at MRS…

9 min
People talk about automation in PPC like it’s the coming Rapture. One day, we’ll all ascend to automated heaven and live among the digital clouds. But automation is already here! We’re living with it now in the form of Flexible Bidding Strategies. Flexible Bidding Strategies Target CPA Target ROAS Maximise for clicks Maximise for conversions […]

1 min
We have a new accreditation! MRS Digital is now ISO 27001 compliant, and that means more than having a new logo in the footer of our website. What is ISO 27001? ISO 27001 is a specification that provides “a model for establishing, implementing, operating, monitoring, reviewing, maintaining and improving an information security management system.” ISO […]

6 min
Happy New Year from the team here at MRS! We’re looking ahead to what the future holds for digital marketing. 2018 promises to be a big year in all aspects of digital marketing. Compliance changes like GDPR are promising to transform our inboxes, while Facebook continues to amalgamate as many services as possible into its […]

4 min
Here is a comprehensive list of the most important social media stats for 2018. We’ve collated the most recent data to bring you the most up-to-date picture of the social media landscape. As we move into 2018, use these stats to inform your social media strategies for the year ahead. Big Social Stories in 2017 […]

2 min
Black Friday 2017 data is coming in and it’s already a win for ecommerce retailers! Both Black Friday and Thanksgiving online spending levels set new all-time records. £1.4 billion was spent in 24hrs, marking an increase of 11.7% spent compared to 2016. This is according to data from online retailers trade body IMRG. Amazon also […]

2 min
Can you really afford not to do Black Friday? This Black Friday weekend, we’ll be spending more over a longer period than ever before. If you run an ecommerce site, you need to up your game to do well during the 2017 Black Friday season. The clocks have gone back, Halloween is out of the […]