MRS Digital Blog
We live and breathe all things digital marketing here at MRS. From the latest Google updates to must-know tips and tricks, find out all the juicy MRS and industry gossip right here.
On 22nd July 2024, the Vice President of Google’s Privacy Sandbox, Anthony Chavez, announced that Google was not going to proceed with the depreciation of third-party cookies in Google Chrome. This came as a shock to most in the digital space, as Google has been working tirelessly towards this goal since first announcing the intention […]
Black Friday 2017 data is coming in and it’s already a win for ecommerce retailers! Both Black Friday and Thanksgiving online spending levels set new all-time records. £1.4 billion was spent in 24hrs, marking an increase of 11.7% spent compared to 2016. This is according to data from online retailers trade body IMRG. Amazon also […]
Can you really afford not to do Black Friday? This Black Friday weekend, we’ll be spending more over a longer period than ever before. If you run an ecommerce site, you need to up your game to do well during the 2017 Black Friday season. The clocks have gone back, Halloween is out of the […]
Social media suicide. People are fascinated when a big brand ‘misses the mark’ with a campaign online. Rightly so too – if it’s a brand you advocate yourself, you’re within your rights to be upset or offended by messaging that goes against your beliefs or values. However, the attention goes much further than the offending […]
To prepare for Black Friday 2017, here are some of the lessons we learned for our ecommerce clients from last year. Black Friday is now the biggest shopping period of the year. This November, we’re predicted to spend £7 billion over Black Friday. That’s the kind of action no ecommerce business can afford to miss. Forget your […]
Worried that you’ll have to scrap your email lists with GDPR? Add a re-permission element to your next email campaign! If you haven’t heard about how GDPR will impact marketing, here are the basics… 75% of UK marketing data could be made obsolete by GDPR From the 25th May 2018, the following rules apply to […]
Not Everybody Bakes for a Living! Let’s get straight to the point. You work in a niche B2B industry. You’re looking to increase your engagement and the number of backlinks to your website’s content. You’re frustrated, it seems easy for those in the B2C arena – you see examples churning out a few glossy, mouth-watering […]
Google has just been fined a record €2.9bn ($2.7bn; £2.1bn) by the European Commission after it ruled Google had abused its power by promoting its own shopping comparison widget at the top of search results. Update 18/09/2017 Google has offered to display rival shopping comparison sites via an auction in order to comply with an […]
The second Brighton SEO of 2017 is back for September! It presents another chance for delegates to come together to listen to leading industry experts, with topics covering content marketing, paid search, ecommerce, email marketing, analytics, ranking factors and much more. Check Out Our Previous Brighton SEO Roundups Brighton SEO Roundup April 2016 Brighton SEO […]
The new General Data Protection Regulation (GDPR) is the most impactful change to EU privacy law to hit in the last twenty years. Its broad compliance requirements will demand a lot from businesses across all markets. If you handle your customers’ personal data, GDPR affects you. No matter where personal data is sent, processed or […]