MRS Digital Blog
We live and breathe all things digital marketing here at MRS. From the latest Google updates to must-know tips and tricks, find out all the juicy MRS and industry gossip right here.

5 min
In the world of SEO, an entity describes a distinct and identifiable “thing” that search engines understand as a real concept and not just a word. Entities can be people, brands, places, products, or concepts, each with specific attributes and relationships. For example: Search engines like Google and large language models (LLMs) like ChatGPT recognise […]
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2 min
Brighton SEO 2016 saw around 2000 delegates flocking to the coast to build their knowledge in all aspects of search engine marketing. If you weren’t lucky enough to attend this year, we’ve rounded up the key talks and messages below… Future Proof 1) Nicola Stott – How Generation Z is Driving Change in Search UX […]

2 min
Google has announced that their 15 year old advertising platform is getting a facelift to help marketers and advertisers. The search giant has been adding features and functionality to AdWords for years and it shows. The AdWords interface looks more complicated than the cockpit of a harrier jump jet.

2 min
Google has begun trialing a new feature in its local search engine results. The feature, that Google has refused to name but is being called Google Local Business Cards, allows local businesses to add information directly to the Search Engine Results Pages, or SERPs.

2 min
The financial comparison service Google Compare is shutting down after lower than expected user numbers. Search giant Google launched the service in the US and the UK in hopes of providing a profitable vertical lead generation program for services including credit cards, auto insurance, mortgages and travel insurance. However, things haven’t gone quite as Google […]

2 min
Facebook users have been asking for something better than the like button for some time. Liking a post about bad news feels wrong and the only other option was to comment. Now Facebook has answered its users request with emotion expressing icons called Reactions. The new Reactions give users the ability to “like”, “love”, “haha”, […]

2 min
As a digital marketing agency, our business is helping people put their best foot forward on their SEO campaign. With that in mind, we have created a list of website errors we never want to see again. So, would every website owner please raise your right hand and repeat after me:

3 min
Most people are familiar with online reviews. There are independent review sites like Yelp, Opentable and Tripadvisor. There are also social reviews on Facebook and Google even provides its own review service. Despite all these services, many businesses have little to no idea of their online reputation. Customers are talking about them online but this […]

3 min
The New Year is here and SEO is changing just as fast as ever. To help you keep up MRS Web Solutions have come up with some SEO predictions for 2016. These are designed to help you keep up with the changing digital marketing landscape and avoid those nasty Google penalties.

1 min
What if there was a way to make life easier for your online customers? In their pursuit to make searching even easier, Google created a ‘tab to search’ function. This makes it possible for users to search your website’s product range right from their Google chrome browser. This feature could become extremely useful for e-commerce […]