The twice-yearly Brighton SEO Conference has evolved into the go-to search engine event for all SEO experts across the UK, with talks from various leading industry experts. Its popularity has grown year on year, and the 2017 April event was no exception to its growing popularity.
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Brighton SEO Conference – 7th April 2017
Brighton SEO April 2017 once again saw huge numbers of search marketing experts from all across the UK, and beyond, make their way down to the pebbled coast. This year the conference centred around the future of search and the impact voice, AI and cameras could potentially have. It also hosted a multitude of expert speakers, with standouts including:
Reiterating what was brought up in Brighton SEO 2016 (voice search was predicted to soon become the norm), it was apparent from the start of the conference that voice search was still very much expected to continue to grow. In fact, 50% of searches were said to be voice searches by the year 2020.
We were also intrigued by the prospect of growing camera search in the future. No keywords necessary. The example given in the conference was a house. Could it be possible that one day we could hold up our camera and see how much a particular home is worth? In summary, for the future of the retail industry – ‘the world is your showroom; everyone is your models’. – Purna Virji.
We can’t wait.
THE FUTURE OF SEARCH – Raj Nijjer – AI and Structured Data: How Voice Search Raises the Stakes for Businesses
MOBILE – Mobile First Indexing – What it means to you in Practice
AI & MACHINE LEARNING – Artificial Intelligence Optimisation
ECOMMERCE SUCCESS – Don’t be Awesome! Just be alright at everything!
ECOMMERCE SUCCESS – Managing SEO in a Complex Business
ECOMMERCE – Shop it like it’s hot
SEARCH & DATA – Links & rankings: The story in the data
SEARCH & DATA – Brand: The Only Future Ranking Factor
CRAWL & INDEXATION – So You Think You Know Canonical Tags?
CRAWL & INDEXATION – Utilising Search Console For Quick SEO Wins
FUNDAMENTALS – How to use XPath for eCommerce Websites
SITE SPEED – 3x Hardcore Site Speed Optimization Techniques
SEARCH QUALITY & TRUST – SEO Insights from Google’s Search Quality Rater Guidelines for High Ranking Sites
LINK BUILDING – How to Build High-Quality Links Without Spending Money
ONSITE – Beyond the Basics of Website Migration: Tried, Tested & Successful
SERPs – How to rank for quick answers in Google
PAID SEARCH – PPC Automation
Previous Brighton SEO Roundups
Want to see previous Brighton SEO Roundups? See our Brighton SEO 2016 Roundup.