SEO

Want to capture and scale more voice search traffic? Make sure you’re optimising your content right. Find out why it’s important to write for voice search here.

In August 2021, it was spotted by many that Google was changing title tags entirely. We’ve seen Google make small changes to title tags before, but this time it’s different. After much speculation, Google announced that they have indeed updated the way that the search engine generates titles – and it’s quite the change! People began to report […]

Google Search Console (GSC) is a tool that’s often underutilised by SEOs and content writers. This is surprising, because if used correctly, GSC has some extremely valuable capabilities for enhancing keyword optimisation, benchmarking current performance, and coming up with fresh content ideas. In this blog post, we will be focusing on how you can optimally […]

August is here! And we’ve survived (yet another) month of algorithm updates.  Fortunately, we had a warning for July’s update – as a part two to June’s Core update. However, we weren’t privy to the Link Spam update that came out at the end of the month – surprise! If you’ve lost track of everything that’s gone […]

What a month! June has been an algorithmic rollercoaster, and with so many other updates coming our way, this is a round-up you’ll want to pay attention to. A Pause on Cookiepocalypse – Google Delays Cookie-Blocking Plan by Two Years Cookiepocalypse – the controversial plan for Chrome to block third party cookies – may be […]

In our monthly search update blog, we outline the main updates and changes within the search engine landscape for May, whether they’re minor or major. This month, Google has made some algorithm updates alongside an interesting LGBTQ themed update from Yelp ahead of Pride Month. Read on to find out more.   Google Adds Links To Featured Snippets Leading Back To Google Search Results  Google has begun adding links to […]

Zero-click searches are queries that users input within a search engine that don’t lead to a click on a web property. Discover why they occur and their impact.

Position 0 is the new position 1. With voice search still gaining momentum, featured snippets are more valuable than ever. Discover how to get featured.

Having the opportunity to write a guest article for a prestigious website is an exciting honour for any blogger or content writer. But, beyond the personal satisfaction of publishing in new spaces, earning guest articles is essential to a business’s digital marketing strategy. 10 Guest Blogging Tips Know your stuff Network, network, network! Send a […]