MRS Digital Blog
We live and breathe all things digital marketing here at MRS. From the latest Google updates to must-know tips and tricks, find out all the juicy MRS and industry gossip right here.

5 min
In the world of SEO, an entity describes a distinct and identifiable “thing” that search engines understand as a real concept and not just a word. Entities can be people, brands, places, products, or concepts, each with specific attributes and relationships. For example: Search engines like Google and large language models (LLMs) like ChatGPT recognise […]
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1 min
As we say goodbye to 2020, we look back at our great achievements and celebrations of the year and look ahead to 2021. Here's our 2020 roundup.

4 min
What Happened on Social Media in November 2020? As we approach another month closer to the end of the year, we look back on the journey so far. With a COVID-19 vaccine forecasted, the major tech platforms have agreed to partner on a new program, in conjunction with fact-checking organizations, in order to formulate a new, improved approach to combatting the spread of misinformation and conspiracies about the vaccine. As […]

6 min
UK Biddable Media Awards – Local Campaign Of The Year Winner We’re UK Biddable Award Winners from MRS Digital. The UK Biddable Media Awards recognise, celebrate, and reward the contribution that paid advertising makes to shaping the future of advertising sales, media planning and to the overall success and profits of businesses. We’re over the moon to announce our ‘23 Local […]

10 min
For many generations, culture before the Internet was kitschy and beige. This moment was relished for its television jingles, Tetris, disembodied radio babble, and those Nokia ringtones we inherited. The laundry list goes on like a familiar song to forgotten lyrics: there’s the cheer of a Sega Mega Drive powering on; the mechanical suction of a VCR gulping up a taped copy of Terminator 2; a pocketful of Gameboy that help us escape during the holidays. Yet, from the universe of sounds that connect […]

4 min
Search is a numbers game. So, how does Bing stack up? 40: that’s the number of languages that Microsoft’s Bing translates into, according to a survey on the search engine’s most fascinating statistics. In a world with widening horizons, Bing holds the second largest market share with its shy 4.4% in the UK, and a […]

3 min
In the dramatic year that has been 2020, our digital platforms have evolved in ways that they have never had to before. As this year comes to an end, we begin to wonder what the top social media trends will be for 2021? With consumers more aware than ever about global issues, audiences are becoming increasingly socially conscious and valuing how brands tackle these […]

8 min
Want to track link clicks on your website in Google Analytics? No problem – we’ll show you how, with options including Tag Manager, plugins and hardcoding.

8 min
On September 2nd, PPC marketers were met with an unforeseen memo in Google Ads: This tiny notice was all that was provided by Google to inform users of a major change in their reporting. PPC advertisers across the board had no prior knowledge of the change, meaning all of a sudden their insights into their […]

3 min
What happened on social media in August 2020? This month, Twitter and Facebook have begun rolling out updates and changes to their platforms ahead of the upcoming US presidential election. Alongside this, Chinese owned video-sharing app TikTok is also caught up in a legal storm against Trump, thanks to his attempt to ban the app in […]