SEO Agency in Hampshire
The Hampshire SEO Agency that Ranks You Ahead of the Competition
Grow your website’s visibility, traffic and revenue with SEO that’s ready for the age of AI.
At MRS Digital, we’ve been delivering leading SEO services in Hampshire since 1999. With over two decades of experience, we know what it takes to help businesses like yours outperform the competition.
But SEO is evolving. With AI-powered search engines and generative AI tools like ChatGPT changing how people discover brands, we ensure your digital strategy isn’t just built for today, but future-proofed for tomorrow.
That’s why alongside proven, ethical SEO techniques, we also integrate Generative Engine Optimisation (GEO) into our work, meaning your business is visible both in traditional organic results and AI-generated answers.
Trust us, we’re award-winning!
Our Bespoke SEO Services
No two SEO strategies are the same. That’s why we tailor our SEO services to your business’s individual needs – from enhancing local visibility in Hampshire to getting ecommerce products in front of the right people at the right time. Our SEO services span:
Local SEO
Dominate Hampshire’s local search real estate (or wherever you wish to target) and win increased visibility within your marketplace.
AI SEO / GEO
We help you get cited in LLMs and AI overviews as well as Google search.
International SEO
Taking your Hampshire business global? Build a global search presence with an international SEO strategy that grows with your business.
Link & Citation Acquisition
Build website authority, brand awareness and amplify your messaging with a truly effective outreach strategy.
Ecommerce SEO
Position your ecommerce website in front of the right people at the right time with conversion-led ecommerce SEO.
SEO for New Websites
Hit the ground running with an SEO strategy that positions your new website to generate meaningful results.
SEO Website Migrations
SEO should be a top priority in a website migration if your website holds any organic rankings in search. We can help set you up for success.
Technical SEO
Technical SEO should sit at the heart of every SEO strategy – it’s essential for ensuring your website is visible, crawlable, and competitive in search.

Request your SEO proposal.
Get in touch and see how we can help maximise your ROI and get the results you deserve.


Meet Your Experts
Since 1999, our Hampshire SEO experts have been refining their skills. Find out more about the people you’ll be working with.
Our Four Pillars of SEO
We work in partnership with Hampshire businesses to create tailored SEO strategies. We build campaigns from the ground up with your business objectives at the forefront.
01
Content
To attract the right customers, you need optimised content that’s right for your business and adds value. We’ll help you craft content that gets you visibility and results.
- Expert keyword research
- Tailored keyword strategies
- On-page optimisation
- Conversational Q&A content for AI search optimisation
- AI Overview optimisation
- Local optimisation
- Conversion optimisation
- Engaging campaigns
- Industry-leading whitepapers
- Thought-provoking visuals
- Interactive content
- Shareable blogs & articles
Technical
Technical SEO forms the foundation of our work. It’s imperative that your website is discoverable, optimised, and delivers a great experience, or Google will disregard it in search.
- Core Web Vitals
- Site speed
- Mobile usability
- Crawlability & indexability
- Security
- Site structure & hierarchy
- Duplicate content
- XML sitemaps
- Schema mark-up (crucial for AI SEO)
- International websites
- Good code practice
02
03
Offsite
Great offsite SEO is central to the success of your SEO strategy. We’ll help you increase your brand awareness and become an authority voice in your industry.
- Ethical link building
- No directories
- Deep linking
- Social signals
- Brand mentions
- Guest blogging
- Industry publications
- Influencer outreach
- Article placement
- Digital PR
- Government & education links
- National & international links
Reporting & Measurement
Get rich in data that matters. To make sure you’re getting the whole picture, we’ll set up optimal tracking and report on what matters most to your business.
- Your KPIs
- Advanced Analytics audit and setup
- AI visibility monitoring
- Keyword tracking
- Google Tag Manager
- Google Data Studio dashboards
- Multi-channel attribution
- Events
- Goal tracking
- Enhanced ecommerce tracking
- User journey mapping
- CRM integration
04
Explore some of the fantastic SEO results we achieved for our Hampshire-based customers


24K+
Organic ranking keywords in the UK
MRS Digital won three awards at the prestigious UK Search Awards 2023, including ‘Best Use of Search’ – Automotive: Large for our work with Keith Michaels.


+73%
Increase in New Users YoY
“They use a collaborative rather than directive approach and deliver measurable results.”
“MRS continue to add strategic and tactical value to FMP Global They really feel like an extension of the core team. The split of our original website into dedicated UK and international sites was a risk but MRS have more than risen to the challenge, with the international site delivering 240% more organic goal completions in the year – a superb result.”
Marketing Director

Why Choose MRS As Your Hampshire SEO Agency?
SEO is complicated business. It’s not just your website, or content, or links, or user behaviour. It’s bigger than that. That’s why we’re an SEO agency that has brought together a multidisciplinary team of creatives and tech heads, all with heaps of experience. We offer you an expert SEO team that knows how to make your business a success online.


+ A Multi-Award-Winning Agency
We’re a multi-award-winning digital marketing agency, that’s delivered impactful SEO services to clients for over two decades. Our team of digital marketing experts know it all and hold every leading accreditation you can think of.

+ Our Clients Stay With Us
Our customer retention rate of over 95% speaks for itself. We work with 150+ UK businesses and every client receives the same level of high-quality service.

+ SEO That Delivers
Our SEO services deliver you the sales and leads your Hampshire business deserves. We work closely with you to agree KPIs and provide you with fully transparent reports so you can track your success.
Our SEO services are ‘Highly rated by clients’ on The Drum
Read validations from genuine clients on The Drum, including:
“I wholeheartedly recommend MRS’ services. I have been working with them for over seven years now and are a partner I trust – they truly are an extension of my team which is what I look for when appointing an agency. We use them for both SEO and PPC advertising. Our business has seen significant growth since working with MRS. Their service delivery is excellent with regards to actioning any requested work quickly, answering questions and sharing their expertise. We are always kept in the loop of performance with regular reporting and meetings to discuss areas of improvement and strategy. I genuinely feel like they care just as much as we do about the results of campaigns and are passionate about our business (which is sometimes rare when working with an agency).”
Josh Abbott, Marketing Manager at Foxhills Club & Resort
What’s included in our Hampshire SEO service
Discover more about what makes up our SEO services.
SEO Audit
No rational SEO strategy can be established without first evaluating where your brand is before you start. SWOT, technical, marketplace and competitor analyses ensure that your strategy has the strongest foundations possible. We also review how your site appears in AI-powered search and generative results, so you’re ready for the evolving search landscape… Find Out More →
Keyword Strategy
Your search visibility lives and dies by its keywords. We take the time to understand exactly how and what your audience searches so that you can reach them when and where it really matters… Find Out More →
Content Strategy
Outstanding content is central to outstanding SEO. That’s why we treat your content with such respect, producing every piece with specific, targeted goals in mind. Content that offers real value to your audience will increase online visibility in both traditional search and generative answers, and drive brand engagement… Find Out More →
Offsite SEO & Outreach
Apart from being essential to any quality link acquisition strategy, offsite SEO has a potent range of benefits. Valuable citations, press exposure and traffic generation all stem from placing relevant content in front of the right people where they like to browse online… Find Out More →
Online PR
Your brand’s visibility across the whole digital spectrum is vital to the SEO mix. We ensure that you are found not just in search results but in digital publications that matter in your industry and to your audience… Find Out More →
Competitor Research & Analysis
Knowing where your competitors are succeeding and failing is invaluable when carving a path to online success. We use in-depth research techniques to locate, analyse and understand your competition. This allows us to position you perfectly in the online market…
Technical SEO
Your online success is only as good as the foundations it is built on. Our technical optimisation techniques ensure that your site’s infrastructure is compliant with all current best practices, including structured data for AI SEO. This makes it easy for your users and search engines to understand and also ensures your site is ranked where it deserves to be… Find Out More →
SEO Campaigns
Intelligent, cross-discipline digital marketing campaigns are an awesome way to stimulate rapid SEO growth. Well-designed SEO campaigns are at the heart of any high-level SEO strategy… Find Out More →
Link Acquisition
Link acquisition is no longer about quantity but all about quality. Great links are the lifeblood of your SEO campaign. Our PR and outreach strategies target the most relevant, highest quality sites to boost your site’s exposure and earn you the links that count… Find Out More →
In-depth Reporting
Complete transparency is essential when it comes to your digital journey. We keep you informed every step of the way, ensuring you understand what makes your SEO strategy successful. You’ll receive a tailored report and if you need to talk to someone, you can always reach your dedicated account manager direct… Find Out More →


Are You Aware of the Ranking Opportunities You’re Missing?
Find out with our SEO report. Try the tool used by thousands of SEO specialists. Is your meta the right length?
Specialist SEO platforms we use for Hampshire clients
The industry-leading tools we use help to give us comprehensive insights to make data-driven decisions for your SEO strategy.
Ahrefs
Allows us to explore competitors as well as research keywords and backlinks, now enhanced with AI insights.

AWR
Up-to-date keyword ranking across devices, locations and other demographics..

Google Search Console
Helping us to measure and report on overall site search traffic and performance.

Moz Pro
Powered by industry-leading metrics and with over 20 years of industry expertise, Moz Pro gives us vast data sets to validate our SEO decisions.

Lumar
Map accessibility and intelligence to provide a comprehensive overview of your website’s performance.

Google Analytics 4
Gives us customisable insights across multiple platforms, helping us to understand and optimise user behaviour.

At MRS Digital, we develop our own bespoke tools, including:

Request your SEO proposal.
Get in touch and see how we can help maximise your ROI and get the results you deserve.
Work with Hampshire’s Best SEO Agency
Having good communication is critical to building solid relationships, which is why we take pride in our personal approach. Being an SEO Agency in Hampshire, we’re just a stone’s throw from London. But unlike London agencies you’re not charged extra because of our location.
Being near to the capital means we maintain outstanding communication with many of our clients, being able to see them face to face on a regular basis. You will get to know the whole Hampshire team, from your dedicated SEO account manager to our MD. We passionately believe that business success comes down to strong professional relationships.
We believe that your SEO success is achieved by continual diligence and dedication. SEO is not a “set and forget” activity, that’s why we work in partnership with your business to provide continual, long-term return on investment. We’re with you for the long run.
To make sure that we’re the perfect partner for your business, we strongly value our self-development. Always being one step ahead is a necessity in SEO. That’s why we’ve embraced AI as part of our processes and as part of the changing search landscape.
SEO Service FAQs
Still have questions about SEO?
By working with a local agency, you don’t pay extra purely based on a London location. And because we’re round the corner, we maintain great face-to-face communication with our clients.
To an extent, you may be able to optimise some aspects of your website. However, SEO is not a one-time fix and needs a long-term strategy in place to achieve real results. SEO can also be fragile, and one wrong move can have catastrophic consequences if you aren’t confident in what you are doing.
Therefore, we would always recommend you approach experts like MRS. We take a holistic approach to SEO, and thanks to our multi-disciplined team, we can handle and adapt to the ever-changing nature of SEO with ease. (Looking for SEO resources? Check out our blog…)
No two SEO projects are the same, and the time it takes for your website to rank in search can vary depending on a multitude of different factors. These can include the competitiveness of the industry, the specific keywords you wish to be visible for, and the amount of time you are willing to invest in SEO.
Yes. Over the many years we have provided SEO as a service, we have seen its positive impact for so many clients with our own eyes. Unlike PPC, which provides immediate results, SEO takes more time. However, the success it provides is scalable with more longevity. Clients that are open to SEO reap the long-term rewards of more visibility and conversions from organic search.
PPC and SEO are best working together in harmony. PPC provides instantaneous visibility that, with the right management, is targeted to exactly the right audience at the right time in the buying cycle. Meanwhile, SEO is a longer-term investment that again, with the right management, can provide more permanent visibility with target audiences in search. Integrated search marketing, across both organic and paid search, means that you are covering visibility across all bases.
Core Web Vitals are metrics that measure user experience. People are talking about Core Web Vitals because of Google’s Page Experience update, where Core Web Vitals are now a ranking factor. These metrics focus on speed, interactivity, and visual stability of a website. Good ‘vitals’ are imperative to providing good user experience to those visiting your website.
AI SEO or GEO is the practice of optimising your website, third party citations, and content for AI-driven search results, such as Google’s AI Overviews and ChatGPT.